When
creating our film we had to consider the audience in both pre production as
well as postproduction. To ensure we always took the audiences views into
consideration we made questionnaires and collected responses from our target
age using Google docs and asking people to fill them in via social media.
We found out from our research that the storyline of our film was easy
enough to understand and people could follow it.
The
responses concerning our film genre are exactly what we wanted and most people
agreed that our film was being marketed as the right genre of film. When we
asked people what they would change in the film the answers conflicted to a
degree so we made a decision as a group not to change any aspects of this other
than to add more shots of the chase/car scene in editing. We also hit our goal
in relation to people’s views on our main character “John”, other than the one
comment saying they viewed him as ‘aggressive’ we managed to portray him as a
victim rather than a villain.
We
also found that the main target gender would be more male than female. This
meant that we could cater our advertising and editing more towards a male
audience. We did this by editing from a male gaze and catering our advertising
for males the best we could.
People
also agreed that the films age range was around 16-24 this is suitable due to
the fact that our films age rating is 15 and also our advertising is catered
towards this audience.
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